Food - Drink
Peanut M&M's Lacked The Iconic Colorful Look When They Debuted
By ERICA MARTINEZ
In 1954, M&M’s added their iconic Peanut M&M, and while opening a bag of them today will reveal a rainbow of colors, they were first released in one single color: tan.
It wasn't until 1960 that the company decided to add yellow, red, and green colors to the Peanut M&M line up, which eventually went on to match the colors of the original candies.
1954 was a big year for M&M’s overall, as it was also when the color of the “M” on the candies became white and the tagline "Melts in your mouth, not in your hand" first appeared.
Today, other popular varieties of M&M's include peanut butter, pretzel, and almond, all bearing the same colors as plain and Peanut M&M's.