Can You Still Buy 3D Doritos?
The '90s are back in a big way right now (via W Magazine). Everything from fashion to television and music is pining for the bygone era of Clueless and Tamagotchis. There's a hunger for the decade's most famous snacks, and one of the most notable of the era was 3D Doritos.
According to Snack History, the 90s were one of the most popular times for the famous corn chip Doritos. After a redesign by manufacturer Frito-Lay in 1994 that made the chips bigger, thinner, and more flavorful, the sales for Doritos were stronger than ever. Doritos were cemented as one of America's favorite snacks. Towards the end of the decade, they introduced the 3D Doritos. These puffed-up versions of the original corn chips were released in Jalapeño Popper, Zesty Ranch, and Nacho Cheese flavors (via Food Business News).
They quickly caught on thanks to a commercial starring former Miss USA Ali Landry, according to NBC 6 South Florida, but were discontinued sometime in the early 2000s as their novelty wore out.
3D Doritos are back
After almost 20 years, Food Business News reports that the 3D Doritos launched their comeback at the end of 2020. This was a huge triumph for fans of the original snack who needed something to get excited about after a challenging year. The snack came back with a slight relabel as Doritos 3D Crunch. And it was only available in chili cheese nacho and spicy ranch flavors. They also returned in packaging more in line with the standard Doritos instead of the tubes from their original release.
"Doritos 3D Crunch is one of our most anticipated product launches ever," said Frito-Lay North America senior vice president and chief marketing officer Rachel Ferdinando. "What's exciting is that we didn't just bring back the original — we've evolved it to reflect the snacking trends of a new generation. We're thrilled to introduce a new version at a time when we all could use a small moment of joy."
According to Today, the return of the snack was also celebrated by former spokesmodel Ali Landry who made a return for the release. She took to Instagram to gather fans for the #Doritos3Dchallenge she hosted on TikTok, where fans were asked to catch the snacks in their mouth "in the boldest way possible" as an homage to her original Super Bowl commercial.
Doritos 3D Crunch snacks are still available. Head to the Doritos website to find a bag near you.