Oreo And Ritz Just Announced A Salty And Sweet Collab
Ah, the wide world of packaged snacks. As adults, many of us have likely left behind many childhood indulgences such as Dunkaroos, Gushers, and Doritos — at least most of the time — but there are a few supermarket snacks that seem to induce an intensely bittersweet nostalgia. How about Lunchables, those plastic trays stuffed with crackers, sliced meats, and cheeses? Or perhaps your preference was a YoCrunch, those sweet yogurts packaged with separate granola, cookie, or even M&M toppings that were basically an excuse to eat dessert as a snack.
Those treats were all well and good, but if you were a child or adolescent on Planet Earth at any time over the past few decades, the chances are high that you've popped more than one Oreo cookie or Ritz cracker into your mouth. Produced by the same manufacturer, Mondelēz International — starting in 1912 and 1934, respectively (via Food & Wine) — these two boxed snacks dominate in their categories. Oreos consistently sell the most out of any cookie in the world (via Statista), and Ritz appears in the top three of U.S. cracker sales (via Statista).
Considering how well-loved both of these snacks are — and the fact that they're made by the same company — it comes as a bit of a surprise that there's never been a mashup. Until now, that is.
This Ritz-Oreo hybrid will be available for a limited time only
If you love buttery Ritz crackers and chocolatey Oreo cookies, you're in luck: On May 24, in a press release, manufacturer Mondelēz International announced that starting on May 26, a limited edition mashup of the two classics will become available on Oreo's website. According to Food & Wine, the press release explained that at 12 p.m. EST that day, 1,000 packs of the intriguing-sounding RitzxOreo, as the new hybrid has been dubbed, will go up on the website to be claimed by anyone who has a quick finger and $3.95 for shipping and handling. The cracker-cookie stack consists of one Ritz cracker, a layer of peanut butter creme, a layer of Oreo creme, and an Oreo chocolate wafer cookie.
"Over the past few years, Ritz has been exploring innovative partnerships and experiences to spark excitement around our iconic, buttery cracker," Ritz's senior brand manager Alexis Yap wrote in the press release. "We couldn't resist the opportunity to collaborate with our friends at Oreo on a snack that's part salty cracker, part chocolate cookie, and entirely delicious."
It's likely that the packs won't last long; as a Mondelēz rep told the outlet, those wanting to get in on the deal will have to "act FAST." The good news? If you don't snag one, you can probably achieve exactly the same effect by stacking a Ritz Peanut Butter Sandwich on top of an Oreo cookie and taking a bite.